Why SEO Should Be a Top Priority for Your Business

Search engine optimization (SEO) is a necessary investment that can reap big rewards for your business in the form of customer leads and sales. Many companies don’t realize the importance of this until it’s too late, though. Whether your SEO efforts are falling short or it’s simply time to bring in an expert, consider some of these benefits of SEO. More than any other digital marketing tool, SEO provides businesses with a method to generate sales leads and customers from search engine users. In fact, 85% of internet users turn to search engines to research a product or service before making an online purchase. If your company isn’t thinking about SEO as a way to increase their website traffic, they are missing out on one of the most important aspects of online marketing and an opportunity to help their business grow. SEO has risen to be a top priority for both public and private companies. According to a recent survey, 46% of businesses have SEO as an extremely important...